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Healthy Elements™ in-store education initiative helps customers easily indentify healthy foods

Dan Ayer
GatesmanMarmion+Dave, Inc.
412-381-5400 x120

PITTSBURGH – June 7, 2011 – SHOP ‘n SAVE®, the independently owned and operated grocery chain with more than 70 stores in Western Pa., Ohio and West Virginia, announced today it will now be displaying a new in-store program, Healthy Elements™, to easily educate consumers about the health benefits of certain products.

Tags marked “Healthy Elements” on shelves will help shoppers identify products featuring any of nine important dietary attributes. These attributes include foods that are low fat, low calorie, gluten free, low sodium, low cholesterol, a good source of calcium, a good source of fiber, whole grain, or organic. All food items are marked according to the manufacturer’s Nutritional Facts panel based on current FDA definitions, ingredient listings and labeling restrictions.

“The food purchased at the grocery store plays a large role in overall health and wellness,” said Bill Lipsky, area sales director for SUPERVALU, which supplies the independently owned and operated SHOP ‘n SAVE stores. “SHOP ‘n SAVE is proud to be using the Healthy Elements program to help our customers make the most informed and educated decision possible when shopping for food.”

Additional information about the Healthy Elements program is available at the customer service desk at SHOP 'n SAVE or by visiting

About SHOP ‘n SAVE:
There are more than 70 independently owned and operated SHOP ‘n SAVE stores in Western Pennsylvania, eastern Ohio, and West Virginia. SHOP ‘n SAVE offers customers everyday low prices on name brand and private label products. For more information, visit

About Sunoco, Inc. (R&M):
Sunoco is a leading transportation fuel provider, with operations located primarily in the East Coast and Midwest regions of the United States. The company operates more than 4,900 branded retail locations that market transportation fuels and convenience store merchandise in 23 states. This retail network is principally supplied by Sunoco-owned refineries with a combined crude oil processing capacity of 675,000 barrels per day. Sunoco is also the General Partner and has a 31-percent interest in Sunoco Logistics Partners, L.P., a publicly traded master limited partnership which owns and operates 7,600 miles of refined product and crude oil pipelines and approximately 40 active product terminals. Many of Sunoco Logistics' pipelines and terminals and storage facilities are integrated with Sunoco's retail network and refineries. Through SunCoke Energy, Sunoco makes high-quality metallurgical-grade coke for major steel manufacturers. The company's facilities in the U.S. have the capacity to manufacture approximately 3.67 million tons of metallurgical coke annually. Sunoco also is the operator of, and has an equity interest in, a 1.7 million tons-per-year coke-making facility in Vitória, Brazil.